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Our Roots

Rodney Jeter has always had an affinity for the game of basketball. As a visionary of BALL’N, Mr. Jeter launched the sports brand in 1991 in Chicago, Il. BALL’N is an athletic lifestyle brand dedicated to everyday athletes, whether in the gym or on the playground.”  BALL’N’s target market is 12 to 35 year old males and females.
BALL’N inherited its name from the streets. Its ubiquitous name defines “performing at the highest level.”  The mission of BALL’N is to connect youths with the global community through sports. Whether in the gym or on the playground, BALL’N is “the way the game is played.

BALL’N integrates stylish designs with an emphasis on performance functionality to create quality footwear, apparel, and protective compression gear for athletes. Primarily, BALL’N is entering the footwear market with a “core” signature sneaker program featuring the basketball collection of four to six styles of low, mid, and high-top shoes.  All of the merchandise will be available in popular NBA team colors. BALL’N shoes uses the new d3o technology as the foundation and features a strong design aesthetic. d3o technology enhances the shoes performance and functionality giving athletes more comfort, flexibility and support in a lightweight shoe. Price points range from $50-$100. In addition, BALL’N is introducing new product lines, including accessories, bags and outerwear in 2011.

The apparel consists of short and long sleeve cotton and moisture management tees basketball shorts made with dazzle fabrics and polyester knit mesh. The shorts and tees are offered in team colors with cool logo graphics, sizes medium to 3X.  The protection gear called “Game Time Protection” is an important component to the apparel line. BALL’N is introducing protective compression gear that will protect athletes in training or in competition. The protection gear will also utilize the d3o technology, BALL’N brags about. The “tenacious” fabric fuses performance, technology, and science together to provide athletes with optimal protection. d3o products were worn by the US and Canadian Alpine Ski Team during the 2008 the Winter Olympics.

The mission of BALL’N is to create authentic athletic apparel and footwear that support the development of athletes in their everyday lives. The brand is about great products, love for the game, and a need to connect youths with the global community through sports.

BALL’N will be available at better retailers such as sports outlets, specialty chain stores, and independent retailers nationwide this.

For more information, please contact awalkergroup@gmail.com

Rodney Jeter has always had an affinity for the game. As a visionary, Mr. Jeter launched BALL’N, a sports brand that originated in Chicago. Initiated in 1991, BALL’N is a athletic lifestyle brand dedicated to everyday athletes, whether in the gym or on the playgrounds. BALL’N inherited its name from the streets, and its ubiquitous name defines “performing at the highest level.” BALL’N mission is to connect the youth with the global community through sports. Whether in the gym or on the… (read more)

Mission:

The mission of BALL’N is the same from 1991, to create authentic athletic apparel and footwear that support the development of athletes in their everyday lifestyles. The brand is about great products, love for the game, and a need to connect youth with the global community through sports. BALL’N will be available at better retailers such as sports outlets, specialty chain stores, and independent retailers nationwide this Fall.

For more information, please contact awalkergroup@gmail.com.